The Globe and Mail
🏢 Globe and Mail Inc. (Woodbridge)
Jul 28, 2026
· 6 min read
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AI is changing the search game. Here are three things advisors can do
Original article ↗ 🔒 Paywalled source — limited preview availableB.I.A.S. ANALYSIS
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LEFTCENTERRIGHT
Signal breakdown
Heuristic (v1/v3)
0.00 · CENTER
ML v2 (DistilBERT)
-0.236 · LEFT
Ensemble
-0.118 · CENTER
🏦 Source Intelligence
Rolling outlet bias
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avg -0.058
8,404 articles tracked
7-day bias trend
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Article Excerpt
AI is changing the search game. Here are three things advisors can do
DANNY BRADBURY
SPECIAL TO THE GLOBE AND MAIL
PUBLISHED 46 MINUTES AGO
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An AI tool that understands what a prospective client needs also needs to understand an advisory practice. That’s where the work comes in for advisors.
BESTFORBEST/ISTOCKPHOTO / GETTY IMAGES
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For more than a quarter-century, being found online meant one thing for financial advisors: ranking …
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How we scored this article
WTF uses a two-tier system: every article gets a heuristic bias score from keyword analysis, and priority articles (high overlap across 3+ outlets or strong heuristic signal) get full LLM analysis from B.I.A.S. and V.E.R.I.F.Y.
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Jul 28, 2026