The Globe and Mail
🏢 Globe and Mail Inc. (Woodbridge)
📍 ON
May 2, 2026
· 10 min read
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As AI upends shopping, retailers tailor their pitches for chatbots
Original article ↗ 🔒 Paywalled source — limited preview availableB.I.A.S. ANALYSIS
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Signal breakdown
Heuristic (v1/v3)
0.00 · CENTER
ML v2 (DistilBERT)
0.000 · CENTER
Ensemble
0.000 · CENTER
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Rolling outlet bias
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avg -0.104
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Article Excerpt
As AI upends shopping, retailers tailor their pitches for chatbots
SUSAN KRASHINSKY ROBERTSON
RETAILING REPORTER
JOE CASTALDO
PUBLISHED MAY 2, 2026
UPDATED MAY 4, 2026
Open this photo in gallery:
More than half of Canadians have used AI for a shopping-related task, such as researching and comparing products, according to a survey released this year by marketing technology company Omnisend.
ILLUSTRATION BY THE GLOBE AND MAIL. SOURCES: ISTOCKPHOTO/GETTY IMAGES
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WTF uses a two-tier system: every article gets a heuristic bias score from keyword analysis, and priority articles (high overlap across 3+ outlets or strong heuristic signal) get full LLM analysis from B.I.A.S. and V.E.R.I.F.Y.